The Big Moo
by Seth Godin (editor)
Portfolio Hardcover
(208 pages)
Keyword(s): Business, Nonfiction
Dates read: October 15-16, 2005,
Rating: 
I borrowed a galley proof of this from a cow-orker. It's a collection of thirty three short essays aimed to bust the reader out of his complacency and get him fired up about making a difference. A bit too "rah rah" for my taste.
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